Here are Benefit’s claims:
Why we love it
Blendable, beautiful…this do-it-all shadow lines, shades, and contours your eyes with a lovely crease-proof, smudge-proof formula. Mix & match…layer on for the desired depth…go as sheer or as dramatic as you like with buildable color. These gorgeous creams come in 12 blendable shades that can be worn alone or mixed for endless custom looks. You’ll love the glass jar…remember to close it tight to keep your cream shadow creamy & dreamy!
How to Apply
Shadowing: for sheer coverage, blend evenly from the lash line to brow bone. For buildable coverage, let shadow set for 30 seconds then apply another layer.
Lining: Sweep tip of brush into shadow. Place edge of brush against upper lash line at outer corner of eye and steadily draw a line towards the inner corner of eye. Gently smudge into lash line for a sexy, softer look. Repeat on lower lashes.
Price: $19 for .16 oz.
Maybelline’s Eyestudio Color Tattoo 24 Hr. Cream Gel Shadow: $6.99 (prices may vary)
Is it worth the price? In my opinion…. not really. I know there are many fans of this product, but I’m not one of them. It works ok, and doesn’t crease on me until the end of the day, but it isn’t as great as the Maybelline Color Tattoos. The price is just too high, and the color selection is kind of lame. I’d skip these and hit up the drugstore.